ORIGINAL NARRATIVE · INTEGRITY & CHARACTER
The Back-Up
Characters reveal who they are through the choices they make and the principles they uphold. Similarly, your company's actions show customers what your business stands for.
Synopsis
At halftime of a high-school football game, the Stallions offensive skill players gather around a locker-room whiteboard after three failed plays have left them trailing the Tigers 21–7, while their coach begins designing new answers to the defensive schemes that stopped them. Before he can explain his revised play, a confident but undersized ninth-grade third-string quarterback asks for the marker, erases the coach’s idea and draws three detailed sequences that exploit different weaknesses in the defense.
Video demonstration coming soon
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